The Fresh 20 Team

Melissa Baker Lanz
Founder and CEO

As the creator and founder of The Fresh 20, Melissa is committed to the family dinner. As a recipe developer, she is committed to using the best ingredients possible in her kitchen.   A former cooking instructor, television writer and 15 year internet professional, Melissa has returned to the kitchen to introduce preservative free food to the family dinner table.   Current obsessions include climbing Kilimanjaro and promoting healthy soccer snacks!

Melissa has been featured in Prevention, The New York Times, Instyle, USA Weekend and as a contributing editor for Shape Magazine. She is a passionate business woman who believes health and happiness start in the kitchen.

Drop her a line at {melissa@thefresh20 dot com} or visit her site at www.melissalanz.com
Media inquiries contact {nicole @ thefresh20 . com}

Louise Mellor
Top Chef

Louise has a degree in culinary arts and was formally trained in classical French cuisine at the prestigious Le Cordon Bleu.  Having worked for top catering and event companies in Los Angeles and Orange County, California,  Louise has developed a solid knowledge base of delicious food.  She oversees the recipe development across all plans.

Kat Soltanmorad
Registered Dietitian

Our star nutritionist believes education encompasses all aspects of human life: social, physical & mental. Our relationship with food, food environments, and maintaining our overall well-being drives her nutrition goals and education in schools.  Kat scours every recipe to make sure it fits The Fresh 20 mission of balanced, healthful family meals.

 
Amanda Welbaum
Community Manager

Mandi is the eyes and ears of The Fresh 20.  She has the answers to all your questions and updates our social media pages.  A seasoned blogger in her own right, Mandi’s blogs about family finance and living.  She is the mother of three toddlers.  For Facebook, Twitter, Pinterest and LinkedIn promotions, find her at mandi @ thefresh20 . com

ADVISORY BOARD

Lisa Anderson
Operations

Lisa is a consumer products expert with over 15 years at Fortune 100 companies including e-Toys and Disney.  She raises two daughters, a husband and a hyper puppy named Charlie.  A mid-life athlete, she recently completed her first triathlon followed by a half marathon.  Lisa has given up boxed macaroni and cheese but still loves Pillsbury crescent rolls as a weekend treat.

Connect: lisa @ thefresh20 . com

Lisa Sellers
Business Development/Marketing

After 15 years as a management consultant for Deloitte, Lisa tried to retire but no one wanted her to quit. She has always been in demand because she knows the secret to good marketing. You’ll have to email her for it!  With her three athletic children, Sellers was the original catalyst of The Fresh 20 by requesting meal plans for her own family. Reach her at lisas @ thefresh20 . com

Nicole Kalish
PR/Media

Nicole is an a-list publiscist with a broad knowledge of the media landscape.  We are thrilled to have her level of expertise on the team and proud to be on her client roster. To contact nicole directly: nicole @ thefresh20 . com

Trent Lanz
Photography

An industrial designer by trade, Trent graduated from Art Center Pasadena with an eye towards automobiles. He soon discovered he likes to eat more than he likes cars.  Food Photography is his new passion.  Trent is currently working on amazing imagery for the upcoming The Fresh 20 Cookbook (William Morrow 2/2013). Contact:  info @ trentlanz . com