Picky Eater Challenge: DAY FIVE

Eve Schaub is a sugar sleuth. She singlehandedly uncovered the insidiousness of what hidden sugar is doing to all of us when she and her husband and their two  daughters launched a project that would change all of their lives. They spent an entire year searching for meals that contained absolutely no added sugar. The stories and recipes she shares in her book, Year of No Sugar, cast an entirely new light on the nutritional advice we’ve all been following for years. Year of No Sugar shows beyond a doubt that it is possible to go grocery shopping, eat in restaurants, and do everything a normal family does with less – and even no – added sugar. Eve talks sugar addiction with us in her Picky Eater Challenge interview. 

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For today’s challenge…

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We are honored to have Eve join us on Day 5 of The Picky Eater Challenge! Eve shares alarming stats about the percentage of products with added sugar found in a typical supermarket. 

  • Eve Ogden Schaub is a writer who holds a BA and BFA from Cornell University and a MFA from the Rochester Institute of Technology. She writes about art and photography and has also written the introductions for her photographer husband Stephen’s published photography collections. She and her husband co-authored The Figital Revolution about the state of contemporary photography.
  • Eve’s personal essays have been featured on WAMC, the NPR affiliate in Albany, New York.
  • In 2011, Eve started a blog called A Year of No Sugar which was published this spring as a book. In May she posted a list of 54 different names for sugar on the blog, calling it her Up-To-The-Minute, Pretty-Much-Alphabetized, Family-Sized LIST of Sugars-to-Watch-Out-For. The list includes buttered syrup, confectioners sugar, and sorghum. It’s a pretty amazing list.
  • Eve’s blog also features no-sugar recipes for Pancakes, Poppyseed Cake, Mayonnaise (yes, processed mayonnaise has sugar in it), and Fudge Brownies.
  • One of Eve’s biggest takeaways from cutting sugar out of her life (which she and her family did cold turkey) is that she no longer has that midafternoon slump most of us are familiar with. “My energy is very consistent throughout the day. There’s no more roller-coaster effect from sugar surges and then crashes,” she told Family Circle Magazine.

Eve and her family are not as obsessive about eating without sugar as they were during the project, but they still avoid it as much as possible. They closely monitor food labels and reject anything that lists sugar as an added ingredient. However they do occasionally have treats on special occasions. 


Click to Tweet: “We have a garden. The more invested kids can be in the food. The more they will be excited about it.” ~ @eveschaub #pickyeatertips

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